The Freedom to Improve

No one WANTS to be worse. Everyone wants to get better in some way For some thing

What we need is the freedom to improve So that your choice is enabled And you’re not held back

Blocks

Uses too much willpower Limited and overratted

Environment is not set up well

Try Temptation bundling

Transtheoretical Model Freedom by different names (concept) How to Change by Katy Milkman