Idea Name
Context / Source
Hannah England The psychology of unfinished tasks
url: https://nesslabs.com/unfinished-tasks Tweet url:
Key Idea
Ovsiankina effect can also lead to a “quasi-need”,
The effect states that an interrupted task, even without incentive, values as a “quasi-need”. It creates intrusive thoughts, aimed at taking up the task again and possibly resulting into cognitive dissonance.
Trying to get you to keep working on something